Baschab J., Piot J. – The professional services firm. Bible

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the option to drop out. You’ve lost your one dollar, but you have not obligated yourself to the bitter end on what now appears to be a losing proposition. The game progresses with a series of options until you either opt to drop out, you win, or you lose.

The lesson here is to approve and analyze the business justification of projects in pieces. Put the riskier pieces upfront. When each piece is done, analyze your business justification based on what you know then.

Each time we roll out a new system, we should set benchmarks for its expected use, and we should ensure we have a way to measure our actual usage against those benchmarks. This should be included in and delivered by each project. For example, if we decide that an online employee evaluation system is valuable in that it would be used to create all evaluations, we should periodically check to make sure that it is being used. This can be done by counting the number of evaluations created or by comparing the people for whom evaluations were created against the employee list. To the extent that the system is not being used, we should contact management and develop management reports to provide the required emphasis. Or, management may decide to abandon the system.

As part of every project, we should establish metrics to ensure that the return on investment we anticipate is being attained.

As IT professionals, we should pride ourselves on undertaking projects that provide good business value. We should not use business value to justify our pet projects. To avoid this, we should implement best practices in arguing this justification. Then, we should provide a way to objectively measure and report on the system’s actual results against those justification arguments.

A project is a temporary effort to create a product or service. It is to be distinguished from operations, which are regular and systematic efforts to continue to provide products or services on an ongoing basis. While both projects and operations need to be systematized, the way they are systematized differs. Operations are routine and often repetitive tasks. While projects have repetitive steps, how these steps are completed differs from project to project and is not subject to formula. Nevertheless, there are best practices to consider in managing projects.

Budget

I don’t care too much for money—for money can’t buy me love.

—the Beatles.

This topic presents a practical overview of IT budgeting and cost containment practices for the IT director. In creating the department budget, the IT director must analyze a large number of variables and balance multiple competing priorities, while devising the most cost-effective approach for

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delivering mission critical services. Because of the impact the budget has on the IT managers ability to run an effective department, budget creation is one of the most important jobs an IT manager has. Exhibit 17.7 displays the amount of IT spending as a percentage of revenue by industry. As you can see, professional services is high. Exhibit 17.8 illustrates IT spending per employee. And finally Exhibit 17.9 shows the ratio of IT personnel to the total company population. The previous three charts can help you determine the approximate dollars you should be spending on IT.

To prepare for budgeting, collect in advance the following types of information to help streamline and improve accuracy of the budget:

• Actual operating, capital, and budget variance figures from the previous year

• Initial statistics on employment growth or decline at the company

• Initial statistics on profit and sales expectations for the company for the coming fiscal year

• Any changes to company operating policies

9.0

8.0

7.0

6.0

ge

5.0

ercenta

4.0

P

3.0

2.0

1.0

0.0

y

y

tion

tion

ge

vel

vices

tions

vices

Media

vices

Retail

Banking

Utilities

Energ

Overall

Educa

Hospitals

Healthcare

InsuranceSer

Chemicals

Petroleum

Government

Electronics

Distribution

Transporta

Manufacturing

Food/bevera

tural resources

Finance/banking

tion technolog

Financial ser

Pharmaceuticals

Telecommunica

Consumer products

Professional ser

Hospitality and tra

Informa

Metal/na

Construction and engineering

Exhibit 17.7

IT Spending as a Percentage of Revenue by Industry

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The Back Office: Efficient Firm Operations

IT SPENDING PER

END USER ($)

Financial services

137,538

Insurance

34,721

Energy

25,365

Utilities

24,509

Telecommunications

20,002

Information technology

17,489

Banking

16,612

Healthcare

14,187

Manufacturing

13,652

Consumer products

13,510

Pharmaceuticals

13,270

Hospitality and travel

11,406

Chemicals

10,822

Media

10,006

Transportation

9,887

Retail

8,846

Food/beverage

6,884

Electronics

5,998

Metals/natural resources

5,846

Professional services

5,098

Construction and engineering

4,003

Overall

13,968

Exhibit 17.8

Sample Technology Inventory

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457

IT EMPLOYEE

PERCENTAGE OF TOTAL

Financial services

19.90

Insurance

11.88

Information technology

7.56

Banking

7.35

Telecommunications

7.34

Media

6.58

Hospitality and travel

5.91

Utilities

5.47

Healthcare

4.53

Pharmaceuticals

4.37

Energy

4.23

Consumer products

3.61

Electronics

3.28

Chemicals

2.84

Retail

2.54

Professional services

2.39

Manufacturing

2.37

Construction and engineering

2.31

Food/beverage

2.16

Metals/natural resources

2.08

Transportation

1.90

Overall

4.63

Exhibit 17.9

Employees in an Organization as a Percentage

of Total Employee Population

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The Back Office: Efficient Firm Operations

• Any changes to major applications in the past 12 months affecting support or development

• Current approved IT project inventory and prioritization

• Estimation of current peer spending (see Chapter 3)

• Payroll statistics for the IT department

Following is an overview of the process:

• The budgeting effort is typically kicked off by the finance department in preparation for the next fiscal year.

• Most often the IT manager will be given the following information to get started:

—Detailed accounting reports of the prior 12-month IT spending.

—Template spreadsheet with budget categories already included and

calculation complete.

—Estimation of overhead line items to be allocated to the IT de-

partment.

• Complete a first draft—there are two different approaches to build the budget:

—Zero-based budget (recommended, but more difficult).

—Run-rate budgeting.

—These methods are outlined later in this chapter.

—The first draft should incorporate all known information on service level agreements and anticipated projects (see Chapters 7 and 15).

• Review the draft with CFO or other direct reporting relationship.

• Produce and present the second draft.

• Incorporate input and produce final draft.

• Final draft goes through approval with IT steering committee and senior management.

• Once approved, the final draft is sent to the accounting department as the “final new fiscal year” budget for IT.

• All actions for the subsequent 12 months will be judged against this final budget.

• At times there will be a quarterly and /or mid-year budget review sessions to adjust the budget to account for new known information.

Timing

The budget cycle usually kicks off between September and November, or one to four months before the end of company fiscal year. The budget, in most cases, needs to be finalized in the last month of the fiscal year.

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Managing to the Budget

The company, its officers, its employees, and its shareholders are relying on the IT manager to meet his or her budget. If the department overspends the budget, both the company and its employees may be adversely affected. The corporate budgeting process and its subsequent success is dependent on all budget managers managing their share of the overall corporate budget and performing according to plan.

There are a variety of approaches the IT manager can take to help manage the budget on an ongoing basis:

• Schedule a regular monthly meeting with the CFO, controller, or finance analyst to review actual versus budget numbers. During this session, variances should be investigated, and the IT director should develop a list of key actions to improve any negative variance. After the meeting, the director should delegate the action items and get them completed quickly, to experience the benefits in the subsequent month’s numbers.

• Give senior direct reports (usually operations and applications managers) budget responsibility for their areas and hold them accountable to hitting the numbers.

• When large variances occur, take fast action, as it takes time for changes to be ref lected in the numbers. For example, if a vendor agreement is modified, it may take 30 days to finalize the agreement and another 30 days for the charges to take effect.

• Dithering and delaying decisions and ignoring high variances is a recipe for disaster. The IT director has a fiduciary responsibility for the department and must make the necessary corrections to perform as prom-

ised to the rest of the management team. Delay may lead to senior

management or the IT steering committee making unilateral decisions

without the involvement of IT.

• If you are anticipating a large negative variance in the budget, enlist the CFO as soon as possible to work with you to help correct the situation and explain it to senior management and the IT steering committee.

Handling Out-of-Budget

Business-Unit Requests

After the operating budget is set, business-unit requests that might impact the operating budget need to be discussed in the face of other investment decisions the company is trying to make. While, as noted above, meeting the committed budget is important, over the course of the year budget assumptions may change and some common sense and f lexibility can be necessary.

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